Know what makes you money — and what doesn't.
Main Street Profit helps independent restaurants, delis, cafes, food trucks and ice cream shops understand menu profitability, pricing, costs and promotions — without needing to be an accountant.
Plans from $49/month. No payment needed to try the calculator.
Most owners price by feel. Then wonder where the money went.
Beef went up. Cups went up. Your busiest item might be your worst earner. Main Street Profit turns the numbers you already have — price, ingredients, packaging, labor, units sold — into a clear answer about what to keep, reprice, or rethink.
Menu Profit Doctor
Enter your price and costs for one item. See the real profit per sale, your margin, and a suggested price — in seconds.
Owner dashboard
Sales, food cost, labor and estimated profit in one place, in plain English instead of accounting jargon.
Weekly promotion ideas
Pick a slow day and a goal. Get practical promotion ideas built for small food businesses, not big chains.
Suggested pricing
Set a target margin and we'll show the price that gets you there — so raises are based on numbers, not guesses.
Owner community
A members-only place to compare notes with other independent owners. Coming soon to every plan.
No accountant required
Every formula is shown on screen. If you can read a receipt, you can use Main Street Profit.
Three steps, about ten minutes
Enter one menu item
Price, ingredient cost, packaging, labor per item, and how many you sell in a normal week.
Read the diagnosis
Green, yellow or red — plus profit per sale, margin, and weekly gross profit with the formula shown.
Make one change
Raise a price, trim a portion, or feature a better earner. Save the item and track it over time.
Start with one menu item today
The Profit Doctor runs right in your browser. Nothing to install, nothing to set up.